GamePlan isn't a consulting firm built on theory. It's a team of experienced operators who've owned companies, led teams through hard decisions, and learned (the real way) what it actually takes to make a business work.
That distinction matters more than it sounds. When we sit across from your leadership team, we're not applying a textbook. We're drawing on pattern recognition that only comes from having been in the room as founders, executives, and operators across industries, business sizes, and every kind of challenge a growing company can face.
We work with a deliberate number of clients at a time, in Canada, the U.S., and beyond. That's not a limitation. It's the point. This work requires our full attention, and our clients get it.
Meet our Team
Mark Powell
Founder
Mark has spent more than twenty years doing one thing consistently: helping business owners see their own businesses more clearly, and then doing something about it.
He’s worked across an uncommonly wide range of industries, from family-owned manufacturing and property development to renewable energy, technology, and social enterprise. From giants such as Hewlett-Packard, IBM and Microsoft, to best-in-class including Trecan Combustion, Laura Sicola, and Hacienda Del Sol. That breadth isn’t incidental. It’s the DNA Mark brings to GamePlan. When you’ve sat across from enough leadership teams in enough different sectors, you stop being surprised by problems and start being very good at solving them.
Mark has owned businesses, advised founders, secured financing, built operating systems, and led teams through the kind of decisions that don't come with easy answers. He brings the same direct, hands-on approach to every client, whether that's a multi-generational family business on the South Shore or a growth-stage company somewhere in North America.
He's also been recognized as part of a Global Top 100 B-Corp leadership team, which says something about how he thinks about what good business actually looks like.
Jeff Garnhum
Senior Advisor
Jeff gets the team’s feet on the ground, pointing everyone in the same direction and keeping everyone on the same page. Jeff builds confidence, transparency, and trust. His expertise is in lining your organization’s foundation with achievable metrics, processes that all can follow, and one-on-one coaching to flush out and solve key issues.
Over a decade as a senior government advisor, Jeff won the Malcolm Sparrow Award for ‘excellence in regulatory practice of the design and implementation of workplace violence regulations’. Following that, he was the head of operations at an industry-leading start-up.
James Scofield
Associate
Co-host of Diagnosing The Workplace: Not Just An HR Podcast, and President of Roman 3 Operations, a People and Culture training and advisory company, James has been serving businesses of all sizes across virtually every industry for over 15 years.
Using proprietary diagnostic tools, James works with organizations to investigate, understand, and resolve people challenges. From strategy to implementation, James can lead your people management to meet your business goals and achieve your strategic outcomes.
James is also a Partner and leads the Strategy and Implementation at Roman3Operations.
Sergio Gutierrez
Associate
When it comes to digital marketing, Sergio is your secret competitive advantage. Bridging the gap between creative ideas, data analytics, and technological requirements, ensuring the delivery of robust, high-quality solutions.
From strategy to implementation, lead generation, CRM management, and marketing systems integration, Sergio extracts the maximum results from every marketing dollar and aligns everyone’s abilities. Sergio is the Principal at Idea Venture.
W. Coby Milne
Associate
W. Coby Milne is a Workforce Specialist. Coby is a skilled educator and has an extensive background in workforce and talent development with a master’s degree focused on building workforce and organizational capacity.
Coby has spent over a decade creating workforce solutions that level the playing field for many groups; including new residents, minority populations, LGBTQ, and veterans to name a few. Coby is a talented trainer and is recognized as a leading expert in the effects that workplace culture has on workforce development and organizational productivity.
Mark has spent more than twenty years doing one thing consistently: helping business owners see their own businesses more clearly, and then doing something about it.
He’s worked across an uncommonly wide range of industries, from family-owned manufacturing and property development to renewable energy, technology, and social enterprise. From giants such as Hewlett-Packard, IBM and Microsoft, to best-in-class including Trecan Combustion, Laura Sicola, and Hacienda Del Sol. That breadth isn’t incidental. It’s the DNA Mark brings to GamePlan. When you’ve sat across from enough leadership teams in enough different sectors, you stop being surprised by problems and start being very good at solving them.
Mark has owned businesses, advised founders, secured financing, built operating systems, and led teams through the kind of decisions that don't come with easy answers. He brings the same direct, hands-on approach to every client, whether that's a multi-generational family business on the South Shore or a growth-stage company somewhere in North America.
He's also been recognized as part of a Global Top 100 B-Corp leadership team, which says something about how he thinks about what good business actually looks like.
Jeff gets the team’s feet on the ground, pointing everyone in the same direction and keeping everyone on the same page. Jeff builds confidence, transparency, and trust. His expertise is in lining your organization’s foundation with achievable metrics, processes that all can follow, and one-on-one coaching to flush out and solve key issues.
Over a decade as a senior government advisor, Jeff won the Malcolm Sparrow Award for ‘excellence in regulatory practice of the design and implementation of workplace violence regulations’. Following that, he was the head of operations at an industry-leading start-up.
Co-host of Diagnosing The Workplace: Not Just An HR Podcast, and President of Roman 3 Operations, a People and Culture training and advisory company, James has been serving businesses of all sizes across virtually every industry for over 15 years.
Using proprietary diagnostic tools, James works with organizations to investigate, understand, and resolve people challenges. From strategy to implementation, James can lead your people management to meet your business goals and achieve your strategic outcomes.
James is also a Partner and leads the Strategy and Implementation at Roman3Operations.
When it comes to digital marketing, Sergio is your secret competitive advantage. Bridging the gap between creative ideas, data analytics, and technological requirements, ensuring the delivery of robust, high-quality solutions.
From strategy to implementation, lead generation, CRM management, and marketing systems integration, Sergio extracts the maximum results from every marketing dollar and aligns everyone’s abilities. Sergio is the Principal at Idea Venture.
W. Coby Milne is a Workforce Specialist. Coby is a skilled educator and has an extensive background in workforce and talent development with a master’s degree focused on building workforce and organizational capacity.
Coby has spent over a decade creating workforce solutions that level the playing field for many groups; including new residents, minority populations, LGBTQ, and veterans to name a few. Coby is a talented trainer and is recognized as a leading expert in the effects that workplace culture has on workforce development and organizational productivity.